Sustainable growth
powered by data
How we Help
Your Organisational Growth
Datafunc’s team is dedicated to pursuing a data-driven approach applied in a wide range of Digital Marketing fields.
Our core process helps you discover Business Growth opportunities and Optimize your Return On Investment.
By leveraging advanced Data Analytics and AI, we help you enhance your organization’s performance, fostering Sustainable Growth.
Facts about Datafunc
PPC bid management: We've already managed over 3,500,000 € in Paid Search and Paid Social Media
%
Growth: 4 out of 5 clients have achieved exponential growth
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Transparency. We share our insights, ensuring you learn from every step of the process.
Commitment to Excellence
Each team member receives an annual budget to invest in top-tier training programs, ensuring professional growth and delivering cutting-edge solutions for our clients.
Industry
Recognition
We are Partners with Digital Marketing tech giants:
- Google Partners – Official Page
- Meta Platforms Inc. Member
Customer
Retention
Our unwavering commitment to client success fosters strong, long-term partnerships.
What our Partners
Say about us
Datafunc is our data analytics and digital marketing partner since 2019.
They helped us develop a better understanding of the market and become one of the most competitive educational organisations in Greece.
We consistently grow with over 60,000 graduates a year, providing a variety of e-learning courses.
Working with Datafunc was a great experience.
The team was friendly, professional, and always willing to go the extra mile to help us learn new things in digital marketing and achieve our goals. They not only exceeded our expectations, but also made the entire process enjoyable and stress-free.
I highly recommend Datafunc to anyone seeking a knowledgeable and reliable digital marketing partner.
After working with Datafunc for one year, I have nothing but positive things to say about the level of service, consistency, and efficiency they provide.
From the start of our cooperation, they have been honest and reliable partners, inspiring trust that they’ll always do their best.Since Datafunc has taken over my business’s digital marketing, we have significantly increased our clientele and experienced growth of 5X.
Case Studies
Discover How We Drive Results
Our data-driven strategies have delivered measurable success across industries.
Case Study
SEO Recovery & Growth
393% growth in Google News clicks after penalty recovery
We restored Periodista.gr’s visibility in 2024, following a Google penalty, achieving:
- Google News: 393% click growth (24.7K to 121.8K)
- Google Discover: 58.7% increase in clicks, peaking at 8.66M impressions.
- Google Search: 145% impression growth (340K to 834K)
Case Study
Growth Marketing
40+ months of continuous growth:
Helping goLearn train 57,000+ candidates annually.
Read more about goLearn’s success!
Case Study
Web Analytics &
Paid Media
50% reduction in paid media budget with a 90% increase in conversion goals for NKUA’s e-Learning department.
An international digital marketing approach for e-Learning NKUA’s department
Case Study
Local SEO and
Paid Media Strategy
redesign
400% Business growth in 18 months
We helped Speech & Language Therapy Athens Clinic Logopaizoume achieve 400% growth in 18 months, by boosting its Local Discoverability and optimizing Performance Marketing ROI.
Sustainable Business Growth Solutions
Research
Market Intelligence
Market Insights
Raw data gains value only when analyzed and transformed into actionable market insights, enabling data-driven decisions.
By combining all sources of data that are meaningful to your organisation, namely paid advertising, organic data and web analytics, we develop a clearer understanding of your market, unfolding growth opportunities for your business.
Competitive Intelligence
Getting to know your competitors as well as defining the pros and cons of their strategy is vital so as for your business to develop and acquire a competitive edge, by leveraging their uncovered weaknesses.
Our research is conducted under the frame of developing a proactive approach by diminishing the possibility of any unforeseen crucial strategic moves potentially made by the competitors’ side.
This proactive approach strengthens your overall business strategy by anticipating competitor moves.
Analyse
Data Analytics
Measurement Plan
A well-designed measurement is the cornerstone of any succesful marketing strategy.
At Datafunc, we begin by defining your SMART goals and identifying key performance indicators (KPIs) that align with your business objectives. This structured approach enables us to measure results accurately and identify areas for improvement.
The insights derived from a robust measurement plan empower decision-makers with precise, actionable information, helping to align investment expectations with measurable outcomes.
Data Analytics Audit
Even with clear goals and targets, uncertainties in data accuracy can hinder success. Our audit eliminates these doubts.
If you have doubts about the initial part of goals and metrics determination or even the structure and collection process of your data, we are highly competent to assist you so as to get rid of data fallacies that may be misleading your way.
Google Analytics 4 Implementation
Raw data becomes valuable when it is analyzed, interpreted, and transformed into meaningful market insights.
By combining all sources of data that are meaningful to your organisation, namely paid advertising, organic data and web analytics, we develop a clearer understanding of your market, unfolding growth opportunities for your business.
Develop
Tailor-Made Digital Strategy
At Datafunc, we know that one size does not fit all when it comes to digital marketing.
That’s why we offer a tailor-made digital strategy service that’s designed to meet the unique needs and goals of your business. Our approach involves taking a deep dive into your business and analyzing all available data to develop a customized digital marketing plan that’s perfectly aligned with your objectives.
We combine insights from paid advertising, organic data, and web analytics to provide a comprehensive understanding of your market and uncover growth opportunities for your business.
Our team of experts works with you every step of the way to ensure that your digital marketing plan is perfectly tailored to your business, and we provide ongoing support and guidance to ensure that you achieve the best possible results.
Elevate
Data-Driven Marketing
Paid Media
Performance Marketing uses paid advertising to target users effectively, drive conversions, and maximize ROI.
Integrating paid advertising into your digital marketing strategy allows you to reach users based on their specific stage in the customer journey. By targeting users with intent to convert (Bottom of the Funnel), you can enhance customer acquisition and retention. Additionally, paid advertising provides valuable consumer insights that help connect the dots of the customer journey, ultimately maximizing your return on investment.
Data-Informed SEO
Organic visibility is crucial to your SEO strategy, especially in adapting to Google’s constantly evolving algorithms.
Our approach to Search Engine Optimization focuses on driving quality traffic to your site while aligning with data-driven strategies that deliver revenue growth. By implementing an SEO strategy designed to boost key performance indicators (KPIs), we ensure improved conversion rates and sustainable growth.
CRM – Email Marketing
The evolution of data protection and privacy legislation emphasizes the importance of building trust through first-party data collection and effective user segmentation.
CRM and email marketing unlock growth opportunities by fostering trust and loyalty between your business and its customers. Enterprises investing in first-party data and personalized email strategies will gain a competitive edge in leveraging the new era of data-driven marketing while staying GDPR compliant.